Hi! I'm Morgana. I am an adaptable UX Designer with a record of delivering delightful user experiences that achieve business goals. Most recently, I created an accessibility feature for smart TV platforms that met the highest benchmarks for all user requirements.
My work spans the whole design cycle from research and design to prototyping and delivery. I have designed for consultancies, government, media, B2B companies and start-ups. Platforms include responsive web, desktop apps and smart TV interfaces. Clients such as Comcast, EY, HMRC, Sky, Foxtel and the Department for Education. I have skills in design systems, strategy, leadership, presentations and workshops.
I have excellent reviews from collaborators including UX and UI design colleagues, product owners, UX writers, key stakeholders and mentees.
I primarily freelance but am open to permanent roles if the fit is right. I work in London and remotely.
Esha Sahni
Head of Design, TV Products, Sky
“I had the pleasure of working with Morgana when they joined our design team on a contract basis, and I was thoroughly impressed by their performance from day one. Morgana quickly adapted to our agile working environment, demonstrating an impressive ability to pick up on both our industry-specific knowledge and the nuances of our projects.
“Morgana is a true asset to any team, and I highly recommend them for any role they pursue. They have a rare combination of technical acumen, team spirit, and a positive attitude that makes them an outstanding professional.”
Julius Kuschke
Chief Product Officer, Articy
“I hired Morgana as a Product Designer because of their passionate, curious, and truly open-minded character. And I am proud of their strong development during the two years we worked together. Morgana is never afraid to ask questions and always eager to learn new skills and tools. Thus, they were quickly able to deal with challenging design tasks in an especially complex project.
“Morgana is great at understanding the user’s pain points and analyzing new designs with a user’s mindset. Their creativity enables them to come up with new concepts and to think outside the box. In addition, their fun and positive way were great for the overall team spirit, making it a real pleasure to work with Morgana.”
Hujir Shohadai
Lead UX Designer, Sky
“Morgana’s UX craft is laser focused on users needs with strong attention to details and really amazing creative flair. Also, their emotional intelligence and analytical mindset have proved of great value during user testing and throughout every single project they’ve worked on.
“I loved working with Morgana and I would definitely recommend them to anyone looking to add a fresh and positive spin to their team.”
Ross Turner
Lead UI Designer, Sky
“I recently had the pleasure of working with Morgana across a wide range of features and brands here at Sky/Comcast. Throughout the year they were with us Morgana never failed to inject pure energy into every project, creating a positive and passionate environment between product, design and engineering.
“They brought strong rationale, detailed thinking and a collaborative approach to everything they worked on. They would be an asset to any team and if the opportunity presented itself we would have them back in a heart beat.”
Jason Theodorou
Lead Content Designer, HMCTS
“Morgana is a self-starter who brings drive, enthusiasm, and expertise to every project. They're able to take on the most complex briefs, and deliver on time and to the highest standards. At HMCTS, they were able to work from limited design artefacts to create a sophisticated end-to-end application prototype that tested well with users.
“Clients value them for their strategic insight, and they are always supportive of their colleagues.”
Hayden Wilcox
Senior UI Designer, Sky
“Morgana is an exceptional UX designer whom i've had the pleasure to work with at Sky. They have a great amount of expertise that has constantly pushed designs, always with the focus of the user first and has helped set new standards in the team. The passion and energy they exude is unfathomable to put into words and not just when it comes to design work but how they are overall.
“I wholeheartedly recommend Morgana for any UX role.”
Jonathan Coulter
Product Owner, HM Revenue & Customs
“I worked with Morgana for a year on a Borders & Trade service at HMRC where they were a great team member with a positive can-do attitude. They applied their design skills to progress both our process flows and prototypes to an extremely high level.
“They were a great communicator both within the delivery team and with the stakeholder group and built up strong rapports with everyone they came across. It was a pleasure working with them and hopefully we cross paths again in future!”
Bex Whitfield
Senior UX Writer, Sky
“An exceptional UX designer, who consistently brings energy, enthusiasm and deep consideration to every project. I’ve worked with Morgana on some really challenging experiences and their dedication to detail, determination to explore every option and pursuit of best in class results has hugely impressed me.
“As a UX writer myself, I’ve appreciated working with a designer who really understands the importance of clear, strong messaging and its role in shaping effective customer journeys. An absolute pleasure working with you, Morgana.”
Graham Lee
Senior UX Copywriter, Sky
“Morgana is an exceptional UX designer and a pleasure to work with. They have the rare ability to master complex technical requirements while never losing sight of the needs of end users. I was particularly impressed by their designs for an accessibility feature for a global entertainment OS.
“They are also great fun as a colleague, and their creativity is inspirational. I wouldn't hesitate to recommend Morgana to any UX design team.”
Tim Schuchert
Product Designer, Articy
“I experienced Morgana as a highly motivated designer, willing to dive deep into problems and find the needs and wants of the user and then come up with the best solution in the end. They can clearly present different alternatives to solving a problem and explain advantages and disadvantages of those approaches, so other team members are able to understand their ideas.
“Even in rough times it felt good to have them by my side to rock things together and I believe they will be a great addition to any team.”
Joe Passi
Senior Content Designer, HMRC
“Since joining our team, Morgana has proven to be creative, adaptable and a quick learner. They are easy-going, witty and make clients and colleagues feel at ease.
“Also comfortable presenting work and ideas to stakeholders and large groups, alike. I would recommend Morgana in any team.”
Senior UX Designer
Sky
August 2023 - present (contract)
Senior Interaction Designer
EYH/HMRC
March 2022 - December 2022 (contract)
UX Consultant
Engine
May 2021 - February 2022
Product Designer
Articy
November 2018 - April 2021
UX Designer
Signol
June 2018 - May 2018
UX Designer
Oracle
April 2018 (volunteer)
UX Designer
Orange
April 2018 (volunteer)
UX Designer
Shift
April 2018 (volunteer)
UX Designer
BfB Labs
April 2018 (volunteer)
UX Designer
TalkLife
April 2018 (volunteer)
UX Design Student
General Assembly
January 2018 - April 2018
Account Exective
Indigo Pearl
September 2016 - January 2018
Marketing Executive
MarketforceLive
April 2015 - September 2016
In my spare time I am a member of the improv group Histerical.
I have been a member of award-winning improv troupes including Hivemind, The Time Travelling Adventures of Baron Munchausen and the Shambles. I also taught improv for a year while living in Germany.
In addition to my articles, I have written nine plays and have drafted a TV pilot. London Falling is a political drama set in a world where all the men are dead.
Videogames are a unique design challenge. In my last game jam, I made a Katamari-Damacy-influenced game about making an ever-increasing ball of food.
I can often be found in the gym doing deadlifts and squats.
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